Business Services

The Talent Coach

Services engaged:

Website Design
Brand Design
Custom Wordpress
Brand Strategy
Logo Design
Web Hosting

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The Talent Coach is a brand new Corporate Coaching & Training business based in Sydney Australia, that offers 1-on-1 Career Coaching, Corporate Training and both online and in-person courses.

Objectives

As this business was in the start-up phase, they required support for their branding, website and course creation, as well as some other business infrastructure:

  • Fully align the branding with the Business values and the Founder’s personal design
  • Create printable and digital templates for Word Documents, Powerpoint Presentations, Invoice Templates and Lead Magnets
  • Craft a fully responsive content solution backed by WordPress CMS for easy management
  • Seamlessly integrate Kajabi Course Design to be consistent with Wordpress website

Results

Faster Page Loads
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Phase 1

wireframes & Prototyping

This client came to us after parting ways with another agency, so we inherited some design elements at the start of the process, including the green and blue colour palette and peacock imagery that had been established.

It didn’t take long before the Client realised they wanted to go a different direction, so we started again from scratch, aiming for her preferred palette of neutrals and more corporate imagery.

We proposed 3 alternative website designs based on the emerging brand design elements, with the client opting for her preferred layout, but requesting darker colours.

Phase 2

Design refinement

We redesigned the logo options for the Client along with the fresh brief of more corporate and neutral tones, then further refined Concept C based on the client feedback.

We also went for website concepts that integrated these colours, with the ultimate feedback being that the client like Concept B the best, but wanted a much darker feel on the website. The client was advised that accessibility scores would be lower for a predominantly black website, but still insisted on proceeding with the dark design.

Phase 3

Completion & delivery

We delivered a full suite of branding guidelines to the client, along with a fully responsive and optimised Wordpress Website, integrated with Kajabi e-mail automation and course delivery.

To stay within budget, the client has not yet requested an on page SEO package for the website, however the website has had Technical SEO optimisation, resulting in a score of 100 for best practices and a 98 A grade for speed and performance.

Our packages

Website Design pricing

Bronze

We will build a brochure style template Wordpress website based on your samples provided, direction & guidelines.

Website Package Details

$1,000

Bronze
Package

(includes 1 page)

For Example:

3 page site $1,400

($200 per extra page)

5 page site $1,800

($200 per extra page)

10 page site $2,800

($200 per extra page)

Silver

We will build a custom designed brochure style Wordpress website based on your samples provided, direction & guidelines.

Website Package Details

$3,000

Silver
Package

(includes 1 page)

For Example:

3 page site $3,600

($300 per extra page)

5 page site $4,200

($300 per extra page)

10 page site $5,700

($300 per extra page)

Gold

We will build a website from scratch with mock-ups on a Wordpress CMS based on your samples provided, direction & guidelines.

Website Package Details

$5,000

Gold
Package

(includes 1 page)

For Example:

3 page site $5,600

($300 per extra page)

5 page site $6,200

($300 per extra page)

10 page site $7,700

($300 per extra page)

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